My name is Ayoola Falola, I trained as an Architect, I design websites for ComeRiver.com. I write and speak about technology, web, online marketing and business branding.

Advertisement and how it affects your organization's cover photo

Advertisement and how it affects your organization

by: joywealth | 2 days ago in Business , Post
Learn about how advertisement affects your organization. One of the greatest decisions that would make your business successful is your decisions on advertisement.

Have you ever wondered why it is the biggest companies in the industry that are also the biggest advertisers. They didn't just start now that they are a success story; advertisement was part of their strategy
Be Successful!

There are 1000 + 1 reasons every business needs one form of advertisement or the other.

  • Allows you to focus on doing your job while adverts get you the sales.
  • Wins the battle for you in the face of competition.
  • Continuous adverts means your prospects never forget you.
  • Engages your prospects in a non-intrusive manner.

The appropriate advertisement strategy is dependent on the coverage of your business suspects. Your options are Newspapers, Radio/TV, Google/Facebook, SMS, Word-of-mouth, Flyers, Banners etc. Some advertisement strategies are universal. For instance, every organization could use the following

  • Word of Mouth
  • Business Cards
  • Websites
  • Banners
  • Customized Wears, etc

Can you be successful without advertisement :) NOOOOOO you can't. You can only make peanuts. So make a decision today to advertise. Also check out other posts that would help your business.



Common mistakes you shouldn't make with advertisement.'s cover photo

Common mistakes you shouldn't make with advertisement.

by: joywealth | 2 days ago in Business , Post
One of the surest thing that would keep you in business is advertisement. Take note of the following common mistakes and ensure you are not making them.

Business success requires a number of things and advertisement is sure one of the important ones. As important as advertisement is, there are a number of common mistakes usually made by businesses.

Ensure you are not one of the business owners that would fail because of the following:

  1. Innovation:
    Don't re-invent the wheels. Start by using traditional or proven ways of advertisement. Innovate along that line.
  2. Rigidity:
    Successful campaigns requires flexibility in the favor of the strategies that work best. Knowing when to drop a strategy for the other.
  3. Lack of budget:
    Advertisement is not an achievement or childs play. It's a project that should run on a budget. The budget should be a fraction of the business expenditure.
  4. Halting:
    You may restrategize on an campaign but never stop advertisement.

Be successful!

Elements of a successful advertisement strategy's cover photo

Elements of a successful advertisement strategy

by: joywealth | 2 days ago in Business , Post
Take note of the following components of a successful advertisement strategy.

As much as we have made you to see reasons why you must advertise, you must also know that advertisement requires some key things:


  1. Planning
  2. Continuity
  3. Flexibility

Be Successful!

11 characteristics of a

11 characteristics of a "true" Chief Executive Owner (CEO)

by: joywealth | 1 wk ago in Business , Post
Do you have your own business or about to start one? Check out these proven qualities to see if you have what it takes to succeed.

You have your own business or you are about to start one. Check out these proven qualities to see if you have what it takes to succeed.

  1. He prefers business growth to personal growth.
  2. He maintains a distinct Business and Self personality.
  3. He acquires skills necessary to make sales. He never does a business he lacks capacity to sell.
  4. He is never discouraged at an instance of failure.
  5. He Always speak boldly and optimistic about the great future of his business.
  6. He won't stop connecting with people that would help him grow his business. He values relationship and connections.
  7. He has an understanding that he naturally doesn't have the capability to be richer than any of his businesses. He intentionally causes his business to be richer.
  8. He acknowledges his shortcomings but he never allows mediocrity in business.
  9. He has a dedicated mentor for business purpose. His mentor is an intellectual that has something inside that is profitable for business success.
  10. He is a man that poses strength and energy. He has enough ginger to inspire other team members to a collective success.
  11. He understands his job well enough to know when he isn't performing it effectively enough. He is not ashamed to pass on his leadership role.
8 Truths about Successful Selling's cover photo

8 Truths about Successful Selling

by: joywealth | 1 wk ago in Business , Post
They might be crude, but they are proven. They are the same principles successful salesmen have applied.

According to Wikipedia; Selling is offering to exchange an item of value for a different item. The original item of value being offered may be either tangible or intangible.

  1. No one is born a salesman, some are just privileged to learn sales by what they went through while growing up.
  2. It's never too late to learn how to sell what you have. Remember that "everyone lives by selling something"
  3. You have once heard that: you can't sell what you are not passionate about. Not so true...Lack of passion depicts you need learn the "art" and "act" of selling that thing.
  4. The "art" of selling is the act of accepting a greater value for a product or service you are offering.
  5. The "act" of selling is the art of making someone believe you are accepting a lower value for a product or service you are offering.
  6. You have once heard that: the hardest part of a business is the "starting" part. No way! Selling is the hardest part!
  7. Any lazy man can start a business. It takes more than a determined man to continue a business despite slow sales.
  8. The day you know the secret of selling is the day you break-free from poverty.
Keep Selling!

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